HP-100

ASN Advanced Sports Nutrition is a company which strives for one thing. Results! ASN have been working with some of the most reputable laboratories in the world which have developed a whey protein in which the body can utilise all the growth and immune factors. ASN is proud to announce the development of HP-100, 100% Hydrolyzed Isolated Whey Peptides.

Using advanced 'NANO' filtration technology, a membrane based nanoscale proteolytic reactor enabling protein digestion, peptide separation and protein identification using mass spectrometry, this technique uses ultra-sonic vibrations during one of the many filtering processes to isolate the different individual peptides containing the growth and immune factors according to their response to certain sonic levels. This process gently isolates the different factors completely with no molecular damage to the peptide's fragile structure. This allows us to tailor the protein's peptide profile to yeild functional properties not available in other whey protein products. By emphasizing the 'bio-active' whey peptides, HP-100 exhibits unique properties geared towards increasing muscle growth and recovery. After careful peptide isolation, the protein is then hydrolyzed.

What Is Hydrolyzed Protein?

 Hydrolyzed Protein is protein that has under gone an enzyme process much like that which happens in your digestive system. Specific enzymes have ‘predigested’ the protein allowing for faster transport through your digestive system, into your body. Within your digestive system, because the enzyme process is not controlled, there is no way of controlling the enzymes to stop breaking down the protein further when a specific growth factor, immune factor or bio-active peptide has been reached. In HP-100's case, the hydrolyzation process is all controlled. The enzymes are controlled to cleave the protein peptides at a precise point to isolate the growth factors, immune factors and bio-active peptides in a pre-digested form. This allows for direct utilisation into our body. With there being different levels of Hydrolyzation, the higher the level, the more growth factors, immune factors and small peptides will be isolated within the protein, supplying more 'bio-active' peptides which will give you better results. However, if you go too high with the degree of hydrolyzation (dh), the 'bio-active' peptides will be broken down and lost. An ideal degree of hydrolyzation is a value between 15-25%, to separate and isolate the 'bio-active' peptides within the protein.

What Does 100% Hydrolyzed Mean?

 The phrase '100% Hydrolyzed' means that the tub of protein only contains hydrolyzed protein and there are no added different proteins such as amino acids or non hydrolyzed protein. This does not relate to the Degree of Hydrolyzation (dh), which is a measurement of the processing the protein has gone through. 50% Hydrolyzed Whey Protein would mean that half of the protein is hydrolyzed and the other half is not.

 How Does HP-100 Deliver Serious Muscle Mass?

 After training, restoration of blood glucose and energy is the no.1 priority of our physiology. Unless the right material is present, the body will mobilise and sacrifice muscle protein (amino acids) in an attempt to restore energy levels. This then effects muscle recovery and growth. To provide the optimal environment for recuperation and growth we must supply a high concentration of amino acids and growth factors immediately after training to stimulate protein synthesis. The problem is most proteins are too slow to enter muscle cells straight after training because it has to be digested and growth factors are destroyed. HP-100 however overcomes this problem, the only protein to do so. Because HP-100 was designed using advanced 'NANO' technology and controlled hydrolysis techniques, it provides intact ‘digested’ growth and immune factors with an array of amino acids, including high levels of BCAA's, ready for immediate absorption. When taken straight after training, muscle cells literally ‘gorge’ themselves full of peptide amino acids provided by HP-100 to signal anabolism within the muscle cell. This provides accelerated maximum muscle growth and recovery.

Advantage of Faster Absorption

The faster a protein can be absorbed within your body, the better you will be able to recover. If you are using a protein after training for recovery & muscle growth and don’t put on any muscle within 14 days, the protein is being absorbed to slow, therefore you are using the wrong protein, wasting your money. It has been scientifically proven that fast absorbing protein's like HP-100 when taken frequently induce an anabolic growth effect where as slower absorbing proteins only prevent muscle tissue loss. Because HP-100 is hydrolysed to the optimum level, your digestive system sees it as being fully digested and it is absorbed straight away. Muscle growth and recovery is a certainty with ASN’s new HP-100.

No Stomach Upsets & Bloating

You may have noticed other proteins cause stomach discomfort, bloating and flatulence. This is because the digestive enzymes produce partially broken down protein from complex and poorly processed protein, including milk, which then pass down through the digestive chain to be broken down by bacteria. Lactose has the same effect which causes digestive problems. Due to the action of bacteria breaking down the proteins and lactose, hydrogen sulphide and other products of putrefaction are produced causing bloating and flatulence. However with HP-100 this problem is non existent. The Peptides, specific growth and immune factors, that are in HP-100 have been separated from impurities, including lactose, through many stages, then each isolated peptide undergoes an enzyme process much like that which occurs in your digestive system. Because HP-100 is fully ‘hydrolyzed’ its specific peptides are absorbed straight away with no side effects ( eg: bloating, flatulence, etc..). It’s like having an injection of protein, going to work straight away.

Effortless Mixing

Because HP-100 contains isolated and separate peptides within the powder, they are easily dispersed in water when mixed in a drink shaker. One serve (28g), provides over 90% protein, and easily mixes in only 300ml of water, providing a great tasting protein drink. With other ‘protein shakes’ it is recommend you mix them up with at least 500ml of milk. After training most people don’t feel like a ‘milk shake’. Because HP-100 is mixed in only a small amount of water, it makes it very easy to consume directly after training.

"It's just like having a shot of protein after exercise!"

AMINO ACID PROFILE

Ingredients: 100% whey protein hydrolysate [Growth Factor Extract]

( comprising isolated peptides -
Immunoglobulins: IgA, IgG, IgM
Growth Factors: Insulin-like Growth Factor-1 (IGF-1)
Insulin-like Growth Factor-2 (IGF-2)
Platelet-Derived Growth Factor (PDGF)
Transforming Growth Factor-beta (TGF-b)
Fibroblast Growth Factor
Hormones: Relaxin
Proteins: Lactoglobulins, Alpha-Lactoglobulin, Beta-Lactoglobulin
Lactalbumin: Alpha-Lactalbumin, Beta-Lactalbumin
Lactomucin Immunoglobulins (Antibodies)
Tetrapeptides: Lactoferrin
Enzymes: Lactoperoxidase, Lysozyme, Proteoses/Peptones
Approximately 24% Branched-Chain Amino Acids (BCAAs, i.e. Isoleucine, Leucine and Valine) - this is the highest concentration of BCAAs of any single Protein. )
 

Nurtitional Information:

Container Size: 908 grams
Servings per package: 32    Serving Size ( 1 Scoop ): 28g

Available in Chocolate, Vanilla and Cappuccino Flavouring;

RECOMMENDED USE: Add 1 heaped scoop(28g) to 200ml(8fl.oz.) of cold water in a drink shaker.
Mix well and consume. Take 1 serve, 2-3 times a day.

For Athletes: For optimum results, take 1 serve upon waking, 1 serve approx. 30 minutes before exercise, another serving straight after exercise and a serving before going to bed.

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